Coming Soon  ·  2026

THE BUILT
DIFFERENT
APP.

Train smarter, track your fuel, measure your progress — and shop TEMPERED™. All in one place, built for men over 40.

No spam. First to know when we launch.

You're on the list. We'll be in touch.

What's inside

FIVE TOOLS.
ONE APP.

Every tab built around the four pillars Keith coaches — training, nutrition, progress, and supplementation.

🏠
Home
YOUR DASHBOARD

Day streak, BD Score, Keith's daily message, and today's protocol — all before you've had your coffee.

🏋️
Train
FOLLOW-ALONG WORKOUTS

6 Keith-designed protocols with rest timers, set logging, and coaching cues built in. Joint-friendly, results-focused.

🥗
Fuel
NUTRITION TRACKING

Log meals, track macros and calories, and see your TEMPERED™ supplement stack — all in one clean screen.

📈
Progress
METRICS & PBs

BD Score, body measurements, workout frequency chart, and personal bests — so you can see what's actually moving.

🛒
Shop
TEMPERED™ IN-APP

Shop the complete TEMPERED™ stack and Built Different apparel without leaving the app.

6
Workout Protocols
5
Tracking Screens
600+
Community Members
40+
Built for men over
How it works

THE FOUR PILLARS
IN YOUR POCKET.

01

FOLLOW-ALONG TRAINING

Open the Train tab, pick today's protocol, and go. Rest timers count down automatically. Keith's coaching cues appear for each exercise. Log your sets as you go — no paper required.

02

NUTRITION WITHOUT THE GUESSWORK

Log meals in seconds, watch your macro rings fill, and see your daily calorie target in real time. Your TEMPERED™ supplement schedule lives here too.

03

TRACK WHAT ACTUALLY MATTERS

Body weight, waist, chest, arms — tracked over time. Your BD Score shows you progress across all four pillars. Personal bests logged automatically when you set them.

04

KEITH IN YOUR EAR, EVERY SESSION

A daily message from Keith, protocol recommendations based on your schedule, and coaching tips mid-workout. Not a generic app — this is the Built Different system, mobile.

WHILE YOU
WAIT

Everything the app is built on — the training, the community, the supplements — is available right now.

Free

THE COMMUNITY

600+ men over 40 on Skool. Weekly training protocols from Keith. Free to join, no credit card.

Join Free →
TEMPERED™

THE SUPPLEMENTS

Practitioner-grade formulas co-formulated with Ortho Molecular. Foundation, Omega, Frame, Rest, Daily Biotic, Prime, and Drive.

Shop TEMPERED™ →
2 minutes

THE QUIZ

6 questions. Your Built Different Score out of 100. Discover exactly which pillars need the most work.

Take the Quiz →