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600+ men 40+ training smarter. Keith inside every week. The community that holds the standard.
Monthly live call with Keith. Full 4-module curriculum. The complete Built Different system.
Train smarter, track your fuel, and measure your progress — all in one place, built for men over 40.
6 questions. Your score out of 100. Most men over 40 score below 50. Find out where you stand before you go.
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